Ajyal Film Festival 2023

All Films

It Feels Personal

Ajyal Competition

Hugh Clegg / Short Documentary / United Kingdom / 2021 / 14 min / Colour
In English / Arabic subtitles
Interests: Documentary


Digital creator Hugh discovers that his video has been stolen, re-contextualised, and turned into a viral meme by an anonymous TikTok user. Frustrated by the theft, he embarks on an internet odyssey, interviewing and interrogating the people that he encounters in an attempt to uncover the perpetrator. A short desktop documentary about the blurry lines of intellectual property in the shared and borderless digital community.

About the Directors

Hugh Clegg works between the lines of documentary and fiction. He loves stories that explore the smaller preoccupations of life and try to find the funny side of complex issues. His films have won at BAFTA and Oscar qualifying festivals. Hugh has just graduated from the National Film and Television School and is currently co-directing a short comedy for Netflix US.


Hugh Clegg
Hugh Clegg
Osian Pearson
Diego Hernandez
Adrian Cermak

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